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News from China
China's resident disposable income rises 6.5% in 2018
21st January 2019

 China's per capita disposable income stood at 28,228 yuan (US$4,165) in 2018, up 6.5 percent year on year in real terms, official data showed Monday.

 
Separately, urban and rural per capita disposable income reached 39,251 yuan and 14,617 yuan in 2018, up 5.6 percent and 6.6 percent in real terms after deducting price factors, respectively, according to the National Bureau of Statistics.
 
In 2018, the real growth of per capita disposable income in rural areas was faster than that in urban areas, indicating narrowing of the urban-rural income gap, according to the NBS data.
 
Chinese per capita consumer spending increased by 6.2 percent year on year in real terms to reach 19,853 yuan in 2018. The increase was 0.8 percentage points faster than the previous year.
 
NBS data also showed China's economy grew 6.6 percent year on year in 2018.
 
By 2020, China aims to double the per capita income of its urban and rural residents from 2010 levels to build a moderately prosperous society.
 
Source: Shanghai Daily, January 21, 2019
China's resident disposable income rises 6.5% in 2018
21st January 2019

 China's per capita disposable income stood at 28,228 yuan (US$4,165) in 2018, up 6.5 percent year on year in real terms, official data showed Monday.

 
Separately, urban and rural per capita disposable income reached 39,251 yuan and 14,617 yuan in 2018, up 5.6 percent and 6.6 percent in real terms after deducting price factors, respectively, according to the National Bureau of Statistics.
 
In 2018, the real growth of per capita disposable income in rural areas was faster than that in urban areas, indicating narrowing of the urban-rural income gap, according to the NBS data.
 
Chinese per capita consumer spending increased by 6.2 percent year on year in real terms to reach 19,853 yuan in 2018. The increase was 0.8 percentage points faster than the previous year.
 
NBS data also showed China's economy grew 6.6 percent year on year in 2018.
 
By 2020, China aims to double the per capita income of its urban and rural residents from 2010 levels to build a moderately prosperous society.
 
Source: Shanghai Daily, January 21, 2019
B&R countries feature as 2018 ODI growth steady
17th January 2019

 China’s outbound direct investment grew steadily in 2018, up 4.2 percent year on year to US$129.83 billion.

 
Financial outbound direct investment totalled US$9.33 billion, skyrocketing by 105.1 percent from a year earlier, and non-financial ODI grew 0.3 percent year on year to US$120.5 billion, according to data from the Ministry of Commerce and the Foreign Exchange Bureau.
 
The total turnover of foreign contracted projects hit US$169.04 billion, up 0.3 percent year on year.
 
China’s outbound investment continued to show stable and sound growth, a spokesman with the cooperation department at the ministry said.
 
The ministry said a significant amount the outbound investment targeted Belt and Road Initiative countries
 
Chinese companies invested a total of US$15.64 billion in 56 Belt and Road countries, an increase of 8.9 percent year on year, accounting for 13 percent of the total ODI.
 
The turnover of contracted projects in 63 countries along the B&R reached US$89.33 billion, accounting for 52 percent of the total turnover.
 
Also, the structure of outbound investment continues to diversify, the ministry said.
 
China’s outward investment mainly flowed to leasing and business services, manufacturing, wholesale and retail trade, and mining, accounting for 37 percent, 15.6 percent, 8.8 percent, and 7.7 percent of ODI respectively.
 
ODI into the tertiary sector amounted to US$84.25 billion last year, up 3.6 percent from 2017, accounting for 69.9 percent of the total.
 
No new investment projects were seen in the real estate, sports and entertainment sectors, indicating that irrational investment has continued to be effectively curbed.
 
A total of 405 cross-border merger and acquisition projects were completed last year, with a total actual transaction value of US$70.26 billion, of which US$27.45 billion was from domestic investors, accounting for 39.1 percent of the total M&A amount and 22.8 percent of the total ODI.
 
Offshore financing amounted to US$42.81 billion, accounting for 60.9 percent of the total M&A.
 
Other foreign investment segments such as practical investment, equity swaps, joint ventures and franchises also grew.
 
Source: Shine, January 17, 2019
Advertising spend growth likely to slow
16th January 2019

 Global advertising growth is estimated at 3.8 percent in 2019, with a total value of US$625 billion, amid a relatively benign economic environment and broad-based recovery, according to Dentsu Aegis Network’s latest advertising spend forecast. 

 
Advertising spend growth in China for 2019 is projected to be 7 percent, lower than the 7.8 percent a year ago, and will hit a total of 717 billion yuan (US$105.4 billion), fuelled by the continued expansion of domestic consumption. 
 
However, growth is expected to be further dampened in 2020 at an estimated 6.4 percent due to economic uncertainty. 
 
The pace of ad spend growth for the global market is also decelerating from that of the 4.1 percent seen in 2018, but it's set to rebound to 4.3 percent in 2020. 
 
Last year, pharmaceuticals were the top industry in terms of ad spend in China with over 125 billion yuan of total expenditure, while entertainment and Internet services are the fastest-growing sectors, climbing 59 and 53 percent respectively. 
 
The real estate sector posted the biggest drop, 35 percent, due to purchase restrictions. 
 
As many as 32 out of the 59 markets included in the forecast are set to report slower growth this year compared to a year ago.  
 
In China, mobile is forecast to account for more than three-quarters of 2019's digital ad spend for the first time. Globally, digital still remains the dominant force in ad spending and is forecast to grow beyond 40 percent for the first time in 2019.
 
“China’s digital economy continues to lead the global market, both in terms of scale and advancement," commented Susana Tsui, Group CEO of Dentsu Aegis Network China. 
 
Online video is forecast to grow by one-fifth of total ad dollars globally in 2019, and it's the fastest growing category within digital ad spending, thanks to viewing habits on mobile devices and the popularity of streaming services.
 
"Digital connectivity, driven by advances in technology and consumers' fast adoption, has fundamentally changed the shape of the advertising business and will continue to do so," added Global CEO & Chairman of Dentsu Aegis Network Tim Andree.
 
Source: Shine, January 16, 2019

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